The NBA's inaugural In-Season Tournament in 2023 was a success based on almost all metrics. The league set an attendance record that November, and TV audience for tournament game windows grew 26% over the prior year. The championship game between the Indiana Pacers and the Los Angeles Lakers was the second most-watched game of the …
Everything to Know About the Rebranded NBA Cup
Published November 13, 2024 at 12:50 PM
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