Column: Lakers can’t count on celebrity to bring back glory
February 22, 2017 at 2:50 PM
Chasing celebrity isn't mentioned anywhere in the first chapter of the playbook to NBA relevance. It hasn't worked in New York, where Phil Jackson's 11 rings haven't helped turn around a franchise. There's not much evidence it will work in Los Angeles, either, where Magic Johnson is now in charge of leading the Lakers back to the promised land.
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