NBA All-Star Game, With Kobe Bryant At The Center, Rises In Ratings
February 17, 2020 at 4:50 PM
Turner Sports said its coverage of Sunday's NBA All-Star Game, simulcast live on TNT and TBS from Chicago's United Center, drew an average of 7.3 million viewers, an 8% increase over last year's game. The annual midseason showcase, capping a full weekend of festivities including the well-watched All-Star Saturday Night, featured several tributes to Kobe Bryant, the Lakers icon who with his daughter Gianna and seven others were killed last month in a helicopter crash. The nods to Bryant were highlighted by Jennifer Hudson signing "For All We Know" just before the game tipped off at 8:30 PM ET/5:30 PM PT.
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